Tuesday, February 27, 2018

[Link] How to Use Twitter to Get More Freelance Clients

by James Parsons 

Twitter is a surprisingly good platform for connecting with people. Sometimes it seems like a one-sided connection, but over time, people begin to recognize each other, and you can facilitate the process until you’re successfully networking throughout your industry.

Describe Your Specialty in Your Bio

One of the keys to getting more clients is letting people know what it is you actually do. Your Twitter bio should include your elevator pitch. My basic formula is [personal item][profession][joke][exceptional clients][CTA].

Example Freelancer Twitter Profile
So, for example, you might have something like this:

Husband and father, freelance graphic designer, and organizational ninja working with @coke and @disney. Check out my portfolio at <link>.

It’s a short profile but it does a lot of work. It tells people what kind of profession you’re in, an idea of your sense of humor and what your personal life is like, and what other companies have worked with you in the past. Plus, it has a link to your portfolio so any interested parties can check you out. I recommend tracking that link specifically with some UTM parameters so Google Analytics can pick up more data, as well.

Read the full article: https://follows.com/blog/2017/10/twitter-get-freelance-clients