Showing posts with label Washington Post. Show all posts
Showing posts with label Washington Post. Show all posts

Tuesday, July 10, 2018

[Link] Leisure reading in the U.S. is at an all-time low

by Christopher Ingraham

The share of Americans who read for pleasure on a given day has fallen by more than 30 percent since 2004, according to the latest American Time Use Survey from the Bureau of Labor Statistics.

In 2004, roughly 28 percent of Americans age 15 and older read for pleasure on a given day. Last year, the figure was about 19 percent.

That steep drop means that aggregate reading time among Americans has fallen, from an average of 23 minutes per person per day in 2004 to 17 minutes per person per day in 2017.

Reading declines are higher among men. The share of men reading for pleasure on any given day fell from 25 percent in 2004 to 15 percent in 2017, a drop of nearly 40 percent. The decline among women was a more modest 29 percent, from 31 percent in 2003 to 22 percent in 2017.

The survey data shows declines in leisure reading across all age levels. Percentage-wise, the likelihood of reading declined the most among Americans ages 35 to 44, with smaller declines for both younger and older age groups.

The American Time Use Survey is based on a nationally representative sample of about 26,000 individuals. Respondents answer questions and fill out detailed time diaries about how they spent the previous day. The large sample size means the survey's time-use estimates are extremely precise relative to traditional phone surveys, which may involve only 1,000 people or fewer.

The findings on reading comport with some other recent data on American reading trends. Numbers from the National Endowment for the Arts show that the share of adults reading at least one novel, short story, poem or play in the prior year fell from 57 percent in 1982 to 43 percent in 2015.

Survey data from the Pew Research Center and Gallup have shown, meanwhile, that the share of adults not reading any book in a given year nearly tripled between 1978 and 2014.

It's tempting to blame the decline on the recent proliferation of computers, cell phones, video games and the like. But the data don't really bear that out. For one, the NEA data show that reading has been on the wane since at least the 1980s, well before the advent of Facebook and Fortnite.

A long-term study of reading trends in the Netherlands points to a different culprit: television. From 1955 to 1995, TV time exploded while weekly reading time declined. “Competition from television turned out to be the most evident cause of the decline in reading,” the authors of that study concluded.

In the United States, the American Time Use Survey shows that while the average reading time fell between 2004 and 2017, the average amount of time watching TV rose.

In 2017, the average American spent more than 2 hours 45 minutes per day watching TV, every day of the year, or nearly 10 times the amount of time they devoted to reading for pleasure.

Read the full article: https://www.washingtonpost.com/news/wonk/wp/2018/06/29/leisure-reading-in-the-u-s-is-at-an-all-time-low/?utm_term=.3aa9826ab2af

Monday, August 12, 2013

[Link] E-book sales are leveling off. Here’s why.

By Neil Irwin

Nicholas Carr parses some new data to show a fascinating trend: Sales of e-books are no longer rising at extraordinary, double-digit rates. In the first quarter of 2013, sales were up only 5 percent from a year earlier, compared with 28 percent in the same period of 2012 and a whopping 252 percent in 2010.

It’s evidence that e-books (whether for Kindle, Nook, tablet computing devices or any other device you might wish to use to read many thousands of words) are starting to become a more mature technology. They seem to be through their explosive growth phase.

It was inevitable, of course. The question was always “at what share of the book market will e-books settle,” not “when will print books cease to exist.” Old technologies never die, they just fade into a smaller, niche offering; television supplanted radio as the dominant mass medium in the middle of the last century, for example, but radio is still a big business.

But the fact that that leveling off is already happening with e-books suggests that the ratio of printed books sold to electronic books is going to stabilize at a higher level than it had seemed likely a year or two ago in the era of extraordinary e-book growth. Carr has a number of good ideas for why; I find his first most compelling.

Continue reading: http://www.washingtonpost.com/blogs/wonkblog/wp/2013/08/08/e-book-sales-are-leveling-off-heres-why/?wpisrc=nl_cuzheads&clsrd