Friday, March 27, 2015

[Link] Quick Book Marketing Tips for Fiction and Nonfiction Authors

by Joel Friedlander

When we talk about book marketing, fiction authors are always asking, “Will this work for me too?

And I don’t blame them. Nonfiction authors may just have it easier, at least at the beginning. On the other hand, nonfiction sales don’t always reach the stratospheric levels of popular novels.

This whole topic came up recently while preparing for a presentation on how to navigate the varied and confusing publishing paths now available for authors.

I thought about the many authors I’ve talked to recently, and what’s happened for them once they finished the publishing process and got their books into the market.

Looking back, it’s often easier to see where you could have done something different, something that might have made a difference. Yes, we all have “20/20 hindsight.”

To “cook down” the advice I put together for these authors, I separated it into separate lists, and here they are.

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