Friday, December 7, 2012

[Link] How to Sell More at Comic Cons

Me at Alabama Phoenix Festival last year.
by Phil Hampton

Last week I read a tweet from someone who was berating the fact that he’d taken 100 copies of his comic to sell on his table and only managed to sell one copy.  It’s unfortunately a very common occurrence, but these 5 strategies will help you ensure that you leave the hall smiling and with a much lighter load!

1. Grab attention

This sounds obvious but it’s amazing how many comic creators try to leave their table do the talking, and that table only displays one or two items.  If you’re sitting in Artists Alley, surrounded by competition, it’s easy to be ignored by the hoards of passers-by.

There are a number of ways to grab people’s attention – either through your actions, or your props.

Continue reading: http://thecomicacademy.com/marketing-2/sell-comic-cons/